Design is....

Design is about communication. As a designer, we must be able to communicate a message to a target market. Therefore, we must be able to understand the demographics and geographics in order to make a successful design. Every design has a purpose and message that must have impact, be memorable and stand out in a consumers mind. Design is important because it is a form of communication and expression that the target audience can relate to. Furthermore, design is informative and is meant to reach a variety of people. Design is limitless.

Design is everywhere we look, and can be created by anyone, even if it is not intentional or they are unaware. Design is created by anyone who has something they would like to communicate and share with the world.

When I experience good design, I am inspired and motivated to learn. Often, I find myself analyzing and studying the design to determine the message, purpose, and what makes the design effective. I then try to incorporate what I have learned to my future design ideas.

I chose to be a designer because I have always enjoyed using my creativity to solve problems, or to convey an emotion or a message. Throughout my schooling, I have enjoyed various courses that have allowed me to use my creativity. Courses such as art, graphic design, media, marketing etc. have allowed me to learn how to create effective designs. I also enjoy the challenge of communicating a message through design, to a specific audience. During this process, it is important to determine the needs and wants of that particular demographic. I enjoy this because it allows be to study people, while using that knowledge to produce something creative. Furthermore, there are numerous aspects to design. This will allow me to use my creativity in various forms of media; therefore, this will allow me to grow as a designer.

There are many emotions that I experience when I design. At times, when I experience something that I find difficult, I feel stress. However, no matter how difficult the project is, I always feel proud. I feel a great deal of accomplishment and confidence with my work and how much I have grown.